GuideGlare Brand Voice
Your brand's voice all in one place
Describe once how your brand speaks — tone, values, vocabulary, and banned words. Get a unified guide for creating consistent content, and write directly in your brand's style inside AI Chat.
- Define your brand's tone, personality, and values
- Preferred vocabulary and banned words in one place
- Write in AI Chat using your own brand-derived style
What you configure
What makes up a brand voice
Brand Voice is the profile of your brand — the more detail you provide, the better your content reflects it.
Tone and personality
Formal, friendly, playful, or professional — you decide how your brand should sound.
Values and mission
What your brand believes in and wants to communicate, so your copy feels authentic.
Target audience
Who you're speaking to — this shapes the language, examples, and level of expertise.
Vocabulary and phrases
Words and expressions that belong to your brand and that you want to use consistently.
Banned words
Terms you want to avoid — whether for stylistic reasons or brand guidelines.
Writing samples
Add your own examples — they're the best way to capture what your brand's style really looks like.
How it works
From brand description to consistent content
- 01
Describe your brand
Fill in your tone, values, target audience, vocabulary, and banned words. You can also add writing samples.
- 02
You have a unified guide
Your brand profile lives in one place as a reference for you and your team — no more guessing how things should sound.
- 03
Write in your brand's style
In AI Chat, select your own style derived from your brand and create content directly in that voice.
Who is Brand Voice for?
It works wherever consistent communication matters.
Marketing and agencies
Consistent messaging across campaigns and clients.
View solutionE-commerce
The same tone across hundreds of product descriptions.
View solutionMedia and authors
A recognisable style across articles and sections.
View solutionReal estate agents
Consistent tone from listing copy to client emails.
View solutionFrequently asked questions about Brand Voice
What can I set up in Brand Voice?
You describe your brand's tone and personality, its values and target audience, preferred vocabulary, and banned words. You can also add writing samples that best capture your style.
Where can I use my brand voice?
Your brand profile serves as a unified reference for content creation — it's in one place for you and your team. In AI Chat you can also write directly in your own brand-derived style.
Can I manage more than one brand?
Yes, higher-tier plans let you maintain multiple profiles for different brands, products, or clients.
Is it free?
You can try it free with no credit card required. Advanced features are included in a paid subscription.
Something missing? Get in touch.
Explore the full GuideGlare platform
Brand Voice complements the other content creation tools.