AI copywriting. Give your offer the right words.

A tool for sales copy. Write what you sell and to whom, choose one of 16 copywriting frameworks — or let AI choose it — and your copy is created with named sections that you can edit individually.

Sixteen: PAS, AIDA, BAB, SCQA, STAR, QUEST, PASTOR, StoryBrand, PPPP, ACCA, 6+1, PSPPP, 1-2-3-4, Pixar, WSW and HRR. They differ in length and purpose — from a three-part announcement structure to six-part story-led selling or a sales page with its own price section.

Yes. Each tile states in one sentence when its framework fits, and if you are still unsure, click ‘I’m not sure, advise me’ and the framework is inferred from your brief. It is not a final decision — you can switch at any time.

In two phases. First you get a proposal for the whole — a structure with short content for every section — so you can see the copy’s arc before it is expanded. Then sections are expanded one by one and you see the progress. You can write or rewrite an individual section separately.

From your brief and sources — links, pasted text, PDF and DOCX attachments, or a record card. Before anything is used, you get a preview for approval. If a claim lacks evidence, the ‘Add proof’ action flags what to add instead of inventing it.

Yes, if you have completed brand personalization. Your tone and principles are followed when writing and rewriting alike — section actions and lenses respect the configured voice. Set up your brand in Brand Voice.

Yes. The 1-2-3-4 framework is a structure for a short cold email, while HRR (hook – retention – reward) is a short-video script. STAR is for a case study, WSW for an announcement and Pixar for a brand story.

AI Documents is an editor for longer writing — articles, reports and documents — with six journalistic subtypes, a slash menu and export to PDF, DOCX or HTML. Copywriting is a shorter format built on a sales structure and section actions. Find editor details on the AI Documents page.

Yes, with the ‘Try another framework’ button. The copy is rebuilt using the new structure — either as a new variant alongside the original so you can read both and choose, or by rewriting it in place. If you paste your own finished copy, AI also recognises the framework it uses.

A marketing email is created within a campaign: you get a subject line, copy in an inbox preview, HTML and plain-text versions, and can create a campaign draft in your Mailchimp with one click, where you confirm sending. GuideGlare does not send bulk email itself.

Copy is created in the language in which you write your brief, including Czech. Frameworks, section actions and lenses are translated too, so you write and refine in your language.

You can try it on the free plan — it counts against the monthly token allowance, not a separate quota. The free plan is for trying things out rather than everyday work; details are on the Pricing page.